Category: Basics

Dry January, veganuary, more sport or all of the above? As sensible as these and other resolutions may be, unfortunately they are often short-lived. We want to change that, at least for...

For a successful, long-term investment, you need a reliable compass. We are convinced of this. In this article, you'll find out which 7 principles we follow to the letter - and where...

As we have already shown in previous articles, there is no getting around the asset class "equities" when it comes to long-term, return-oriented investments. However, instead of taking an unnecessarily high risk...

In the last article, you learned how you can structure your assets according to your individual risk profile using a broadly diversified global portfolio. In this article, we will look at how...

In the last article, you learned about the positive effects of smart diversification when investing. In this article, we want to take this topic a step further and focus on asset allocation:...

In the last article, you learned about the magic triangle and the mutually influencing investment goals of return, availability and security. We now want to delve deeper into the investment topic. In...

In the last article, you learned how differently savings accounts and equity investments have performed over the last 30 years, but also how they have fluctuated. Why is this the case? The...

Welcome to the first article on the Swiss Finance Blog! True to our motto "Independent financial education for successful investing", we want to get started right away. Specifically, we will turn the...